From Audience to Zeal: The ABCs of Finding, Crafting, and Telling a Great Story

the cover of the audience to zeal book by laura packer. the title of the book is in the center imposed over a full-page image of old-fashioned printers blocks, some stained blue

“Award-winning storyteller Laura Packer gives storytellers, and for that matter, artists in many other genres, a powerful understanding of not just the ABC’s of storytelling, but of how to live a more vibrant and creative life. This wildly-wide-reaching book explores the inner and outer work of crafting stories (and the stories of our lives) in tune with our passions, callings, communities, and livelihoods. Packer weaves together pithy and profound chapters on the nuts and bolts aspects of making a living (event planning, contracts, compensation, marketing, and more), crafting and telling stories (whether drawn from fairy tales, real life, current news, or other sources), and whole-life explorations of abundance, truth, healing, ethics, and gratitude. Drawing on humor, honesty, real-life examples, fearless questioning, and clear discernment, Packer’s book is both a magical fountain and a guiding light of inquiry, instruction, and inspiration for all storytellers.”
— Caryn Mirriam-Goldberg, Kansas Poet Laureate Emeritus, and author of Miriam’s Well

Get Your Copy!
At your local indie bookseller. Ask them to order from “Ingram.”
In our secure store on this site.
At Amazon.com

Get the Workbook, Too!
You can order the spiral-bound version at this link. You can order the Ebook version (.pdf) at this link.

Imagine how much better you’d be as a speaker and communicator if you could “pick the brain” of a respected storyteller with decades of experience. Imagine you had that information across a variety of subjects and situations. It’s not just a dream. That’s what you’ll have with Laura S. Packer’s new book, “From Audience to Zeal: The ABCs of Finding, Crafting, and Telling a Great Story.”

With the intimacy of a blog or a casual conversation over coffee, this book is an extensive guide through the ABCs of great storytelling in most any situation. Join Laura for a conversational and studied approach to the many tools, techniques, and reflections for being a great communicator and storyteller. You’ll also be able to explore the foundations and ethics of storytelling. Currently, plans are for the first book of essays followed by a focused workbook to help you apply Laura’s reflections to your own needs and presentations.